• Mar
  • 1
  • 2010

The Colt 6720 – Will You Fall For The Marketing?

Ever since the military and law enforcement started using m16′s and m4′s produced by Colt, the company developed an elitist status because they chose largely to turn their nose up at civilian market.

Now they seem to want a piece of the market, with the new AR6720.

The fact the pricing for the Colt 6720 is being based on serial number just goes to show that you can’t shake old habits. I don’t know if the tiered pricing was decided by Colt or by Clyde Armory (the exclusive retailer of the 6720).  The serial number in itself obviously only has extrinsic value… meaning no one really cares what it is, unless you can find someone pretentious enough that “NEEDS” a certain serial number that you possess.  Unless of course for this model, Colt doesn’t clean or calibrate their machines after the first parts are made.  I guess that would make the later ones less valuable? :P heheh

Here is how the pricing goes…

  • The least expensive guns are serial # 400 and up – $1200
  • Most expensive serial # 11 – $3000

#1 – #10 are apparently “spoken for”

I’ll admit $1200 isn’t TOO terrible…  like Solomon at SNAFU! mentioned though, it is still quite a bit higher than similar offerings from Bushmaster, Rock River Arms, Armalite etc…

I don’t ever like telling people what to do with their money, but in my opinion if you even pay $50 more for a #300 to #399 serial you’re making a big mistake. No matter what, you are better off buying a different brand name AR-15 such as the ones mentioned above, and spending the left over money on ammo or a red dot optic.

Clyde Armory for purchase info on the guns – HERE

18 COMMENTS - JUMP DOWN ↓ TO ADD YOUR OWN

AJ187 March 1, 2010 at 08:01 pm

Buy a DPMS. Made right in good old Minnesota. Spend the rest of the cash on ammo and training.

Reply

Josh March 1, 2010 at 10:11 pm

I was going to recommend Les Baer; right here in good old Iowa. But then again, there will be no “rest of the cash” to spend on ammo and training! Nice rifles though (awesome pistols too).

http://www.lesbaer.com

Reply

Admin (Mike) March 2, 2010 at 01:51 am

Les Baer makes some amazing guns. You’re right though, there definitely won’t be money to spare.

Reply

Admin (Mike) March 2, 2010 at 01:50 am

Good Call AJ. DPMS is a great company.

Reply

Linoge March 1, 2010 at 08:10 pm

Speaking as someone who purchased a car partially because of its serial number (and I do say partially – a very small part), I guess my vote is not that unbiased… but, that said, it is a bleeding AR – a step away from hundreds of thousands of service rifles throughout history, manufactured by one of the companies that cranked out those hundreds of thousands.

This is like paying megabucks for a special serial number on a shovel. Yeah. No.

Reply

Admin (Mike) March 2, 2010 at 01:53 am

What if the shovel was made by a military contractor that didn’t allow you to purchase their shovels in the past? LOL

Reply

Ted March 1, 2010 at 09:03 pm

Ditto to Linoge. This is foolish marketing. Colt is fail.

Reply

Nick March 2, 2010 at 08:05 am

Am I missing something here? My local funshop has carried Colt 6720s, or something close to it, for years. I came awful close to buying one after the 08 elections, but the price kept me away.

Reply

Admin (Mike) March 2, 2010 at 06:48 pm

It’s not that Colt ARs weren’t available to civilians before. It’s just that Colt never made much of an effort to get them out there. Supplying one place (Clyde Armory) with several hundred for sale to civilians is new for Colt (as far as I know).

Reply

Ted Stickle March 2, 2010 at 08:05 pm

Colt’s have been available to civilians for quite some time. Clyde Armory just happens to be one of the largest distributors for Colt. The price point for this rifle (excluding the ridiculous mark-ups for serial numbers) is right where it should be. Comparing a DPMS or Bushmaster to a Colt is an apples to oranges comparison; there is a huge difference in quality. If you want to compare it to similar priced or similar quality AR-15s, you should be looking at LMT, Sabre, Daniel Defense, BCM, etc.

Reply

Admin (Mike) March 3, 2010 at 02:22 am

Thanks for the info Ted.

I really don’t see much of a different in quality between a lot of the manufacturers. A couple of the LMT guns I have seen looked exceptional though as far as the anodizing is concerned, and the general fit and finish.

Reply

Alex F. March 3, 2010 at 10:32 pm

leaving aside the serial number pricing, the rifle itself is a great idea. it’s a lightweight pencil barrel on a flattop upper, a previously unavailable configuration. I would buy one.

The difference in quality isn’t visible unless you know where to look. the colt has a properly staked gas key and castle nut, MPI and HP tested bolts and barrels, barrels made out of 4150 steel, H buffer, properly sized gas port, etc. DPMS, RRA, Bushmaster – they don’t offer these things.

On a safe queen or range toy you put 100 rnds a year through, who would care? But that Colt is combat ready and is marginally more expensive for much greater quality.

Reply

Admin (Mike) March 4, 2010 at 11:40 pm

I’ve built all my AR-15s, I wasn’t aware that all those popular brands skimped on quality so much as you say they do. I’ve never heard of anyone having issues with RRA, bushmaster etc.. even after thousands of rounds.

Reply

Jon May 16, 2010 at 11:30 am

Nothing wrong with DPMS or Bushie for civilian use. They just dont stand up to harsh LE/Military use, cracked bolts, broken flash hidders etc seen it often.

Reply

Phil June 11, 2010 at 12:51 am

The price seems in line with other high quality AR offereing from LMT, DD etc. However the serial number pricing is beyond ridiculous. The chance of a specific serial number being of significance to a buyer when resale time comes is about as high as winning the lottery, it is IMO a complete waste of money. If you want cool just buy a 6920… the ‘Law Enforcement’ stampings on the lower are lightyears cooler than ANY serial number on any 6720…

Reply

Tyler March 24, 2011 at 10:51 am

I would NOT buy a DPMS, RRA, Armalite, or Bushmaster or any of the others—unless maybe it was a BCM or Daniel Defense. They aren’t “just as good” as the Colt.

Colt has an HP/MPT bbl, bolt, etc. The gas key is properly staked. The receiver extension is properly staked. A higher quality BCG is used. A mil-spec receiver extension is used and it has an “H” buffer. 4150 CMV barrel steel is used on the Colt while 4140 are used on the others. The Colt has a F/A BCG. The Colt has a 1:7″ bbl with a NATO chambered compared to the 1:9″ and often .223 Remington (despite being marked 5.56) chambers on the others, which may or may not be chrome-lined, depending on when it was built and with what options. The FSB on the Colt is secured with taper pins, while the others are straight pins and may or may not be “F” marked. The Colt has the correct extractor insert while the others may or may not. This list goes on and on.

I would not pay more for a special serial number. That is ridiculous.

By the time you bring a lesser AR15 up to the standards of the Colt, you’ve spent just as much, if not more than it cost to just buy the Colt in the first place.

Combining Colt quality with a light-weight barrel and optics-ready flat-top is a win-win. I’d give $1200 for one if I were in the market.

Reply

Jukk0u October 3, 2011 at 12:25 pm

I have a COLT and a Noveske. Both fine machines.

The COLT is more fun to shoot (carry handle/iron sights) and just “feels” better.

Reply

LEAVE A COMMENT:

Previous post:

Next post: