Taking Safety Risks To Boost Sales

Meh… company owners taking safety risks to test their stuff used to shock me.  Now I just think it’s dumb:

Nutshellz-Ballistic-TestI hope those weren’t just biking shorts he had on underneath, and rather some sort of bulletproof underwear just incase the shooter missed or the bullet deflected.

Yea sure it was only .22 LR in the video, but it stops much more as shown in other videos on their YouTube channel if you click through.

We all know the main reason for this video is to have websites pick it up and blow it out of proportion, good or bad.  I think doing something kind of stupid on camera isn’t worth as much as it used to be.  Now if you want a big payoff you need to do something exceptionally retarded, for maximum butthurt and viral potential.

The other reason for the video is when people talk about it they will mention and link to the the company Nutshellz, where you can go pick one up if you’re interested.  Haha damn I fell hook, line, and sinker on all points didn’t I?

Is a cup that stops bullets needed for sports?  Probably not, as energy dissipation from something large hitting it I’d assume is the main concern *he postulated as he shoveled more Cheetos into his Mountain Dew hole*.   The Level 2 version for “police and military” I’m sure provides a very real benefit to those guys considering you could actually get shot in that area.  I still don’t know how good of shape you’d be in though if it deflected the bullet in to your femoral artery.  Oh well at least you’d still have your dick if you lived.


Gat tip: Torin, Eagle



JohnnyIShootStuff May 13, 2015 at 03:08 am

Well, that is one way to redefine a “nut shot”.


Zach May 13, 2015 at 04:30 am

“Now if you want a big payoff you need to do something exceptionally retarded”

This is truly the best description of internet marketing I’ve ever read.


jim bob May 13, 2015 at 10:23 am

femoral artery, shmemoral artery. if god thought it was so important why’d he give us a spare? i’d rather bleed out if it meant i keep my wee wee attached.

“keep your unit on you”


James P May 13, 2015 at 01:21 pm

You couldn’t pay me enough to be either of those guys.


Tc May 13, 2015 at 04:34 pm

Is it just me or is the shooter way to happy when he finds out it didn’t penetrate? Shouldn’t they have maybe done a test shot and KNEW it wouldn’t penetrate?


James P May 13, 2015 at 04:36 pm

I think he’s happy that he didn’t miss.


umop_3pisdn May 14, 2015 at 01:06 am

this couldve been so much better if they invited larry vickers
*22 wont penetrate*
ok guys we’re gonna step it up to 50 cal AP

wicked guitar jingle LARRY TURNS IT AWWWFFF


PPGMD May 14, 2015 at 07:15 pm

I would’ve worn some armor around the legs. But I think getting shot wearing your armor is pretty much expected, since the early days of body armor.

If you won’t trust your life to it, why should I?


Joey Jojo Jr. May 19, 2015 at 08:47 am

In the old Second Chance days, Richard Davis shot himself something like 250 times in public demonstrations.

Of course, some folks say he’s a bubble off plumb, but they did used to make the most comfortable vests in the business- and probably resulted in a lot of lives saved, due to police actually wearing the damn things every day.



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