Tired of body armor getting in the way of properly shouldering your weapon?

The ASP (Advanced Shoulder Pocket) uses rare earth magnets in the rifle stock pad and the body armor pocket to allow the shooter to maintain a stable, repeatable and precise firing position with minimal effort.

Huh!  Interesting.  When I started the video, I was bracing for derp but this actually seems like a good idea if you’re wearing body armor.  I love the simplicity of it too!  I’m sure a lot of guys will be making up their own homebrew version of this for whatever rifle stock they are running.  I see on the facebook page the company agreed that most people don’t use that standard stock anymore outside of being issued it so I’m sure they are developing a universal pad, or at least a pad for all Magpul stocks.


As usual (unfortunately) the company website is currently terrible, and you can’t buy the product yet even if you want it.  That seems to be pretty standard with new products like this.  I’m not really sure why, but maybe people don’t want to invest too much time or money into their idea until they have reason to believe it will pay off.  I suppose that’s a strategy, but it’s frustrating for people when they just want to buy something. That url though… mmmm

One more criticism I’ll throw out there is that this product, a pocket and a stock pad with magnets is hardly “advanced”.  I know everyone likes to looks smart, but I think a better name for this product would be something using the words, “simple” or “magnet”… Simple Magnetic Shoulder Pocket?  Yea that’s a work in progress, but I think it still sounds better.

What do you guys think about this? Would operate with? Would operate with if the price point is right?

Hat tip: Jay


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