elvis

Says Elvis Presley Enterprises, who doesn’t like this ad and is suing Beretta:

Beretta-692-Shotgun-Elvis-Ad

Elvis Presley Enterprises filed the suit against Beretta, claiming the gun co. hijacked Elvis’s face and good name to hawk its new model 692 shotgun. Elvis impersonators even made an appearance at the Beretta booth at the 2013 SHOT show in Vegas.  According to the lawsuit, while Elvis was an outspoken gun enthusiast, neither he nor his estate ever gave Beretta permission to use his image in ad campaigns.

Hat tip: TMZ

Great looking shotgun… weak Ad.  I see very little marketing that I’m impressed with when it comes to the big gun companies.  I don’t know if these places have internal marketing departments or if they hire agencies, but whoever is doing the work sucks.  Likely they numbers nerds are like “OMG GUYS OUR ELVIS AD MADE US $10.2 MILLION this quarter… raises for everyone!” just to keep their jobs and keep putting out bullshit ads.  An Elvis lookalike in 2014?  That’s literally the most boring and non relatable thing I’ve ever see to sell a shotgun in my entire life.  Why even bother?  I know I’m not in the target demographic for fancy-ass shotguns, but if I was I would have preferred they just put nice pics of the amazing details on the gun itself.  Last thing I want people being like “Oh the 692!  You bought the Elvis shotgun!”

elvis-holding-gunBeretta… you’re corny.  Step your game up.

Thoughts?

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December 21, 1972

In a five page letter to President Richard Nixon written while traveling on a plane to Washington, Elvis explains he loves his country and wants to give something back and, not being “a member of the Establishment,” believes he could reach some people the president can’t if the president would only make him a federal agent at-large so he can help fight the war on drugs.

President Nixon and Elvis Presley shaking hands in the Oval Office

(Oliver F. Atkins / White House / The National Archives / EPA / December 21, 1970)

Then it’s time for gifts. Elvis pulls out the commemorative Colt 45 he had taken from his wall and carried into the White House, to the dismay of the Secret Service. (“We’ve got a little problem here; Elvis has brought a gun.”) He presents it to Nixon.

The commemorative gun is on display at the Nixon Library in Yorba Linda, California.

Makes me wonder what would happen if someone high profile like Jay-Z or Kanye showed up at the oval office with a commemorative gun for Obama :lol:

Read the full article over at the L.A. Times – HERE

I definitely recommend reading the full article.  It has a couple other gun related anecdotes.

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