Tag: premium

  • How Beretta Keeps It 100 Every Single Day

    Holy, I like everything about this video: Wow… from the equipment, to the sound, to the CNC machining, and manual work… incredible capability-flex. I had no idea their premium guns were made by hand still like that.  That makes me really want one now…. I’d still want to do something ignorant like turn that stock Yung…

  • Ammunition Marketing

    The New York Times has an interesting article on target marketing in the realm of Ammunition. In the article they mention how the use of TV ads, fancy packaging, webisodes, and celebrity endorsement have worked when creating a new “brand” of ammo. The article focuses on Alliant Techsystems (ATK) and their fancy marketing with their…