5.11 Morale Patch Pants

The best April Fools joke this year:

Honestly I can’t stand April Fools day on the internet.  Most of the memes and marketing stunts companies pull are just low hanging fruit trash, and the social network feeds are FULL of the stuff for two days.  5.11 did a nice job on these patch pants though 😂..

If you guys remember, back in 2012 they did a “tactical duty kilt” as a joke.. then TONS of people wanted them so they ended up producing them.  They brought it back a couple more times after that.  I just checked their site and it looks like it now is a permanent fixture.   I have a feeling these morale patch pants are going to follow the same trend; people love gag stuff that is also functional and high enough quality to actually use regularly.

Thoughts?

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